Benco National Sales meeting

February 21, 2009

Yesterday I had the honor of being the keynote speaker at the Benco National Sales meeting. What a great day! This was a bit different for me….there was not a single dentist in the audience of 500 people. Rather it was the entire sales force of Benco. It was a fun challenge to present to a nondentist group.

What I learned in my preparation and my 3 days participating in their meeting is that this is a great company that’s trying hard to do the right thing. Benco has only recently started expanding West so I really didn’t know that much about the company. Now, knowing them better I’m truly impressed with the goals and the direction of this company! They truly are dedicated to the success of their dentists/clients.

I having a great time here with this group and will leave with a new appreciation for Benco and it’s dedication to our profession.